“A fascinating memoir”
This is a fascinating memoir which charts Edward (Asiamah) Enninful’s journey from his birth in Ghana to becoming Editor-in-Chief of British Vogue. This is a powerful story of using key positions to break down barriers and promote diversity and inclusivity. The cover perfectly matches the contents - this is one impressive man. I find the autobiography inspirational, what he achieves at an incredibly young age for example, becoming fashion director at i-D at 18! Yes, 18! His work ethic is truly phenomenal which inevitably leads him not only to becoming a rising star in the world of fashion but grants him the ability to make important statements. An example of this is his determination to represent black people in his fashion shoots and in magazines which you would think in this day and age would be representative of all but isn’t necessarily so. He encounters resistance but is proved right. He encounters racism on his way up, some of which takes my breath away in shock and makes me feel sad. However, he is an example along with figures such as Naomi Campbell that everyone can be at ‘the centre of the universe’ and do it on your own terms and in his case, by the efforts of yourself. I really enjoy too, the insights into the fashion world from the late ‘80’s, the things that influence him and how he finds his style.
Overall, this has been a interesting and insightful read. He writes with warmth, sensitivity and honesty and comes across as an immensely likeable man.
Hardback edition
This reviewer received a free of charge product for review.