That's Not My... Series

Fiona Watt’s That’s Not My series has revolutionised baby and toddler books. With their exquisite production values and deceptively simple concept, these tactile triumphs are many children’s first introduction to the world of books.

Incredibly, the idea nearly didn’t see the light of day as the concept was regarded as too 'negative'! 20 years and over 50 titles on, the series has proved a phenomenal success and become a fundamental part of millions of childhoods.

Our Bestselling That's Not My...Books

That's not my dinosaur...
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That's not my puppy...
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That's Not My Lemur...
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That's not my bunny...
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That's not my lion...
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£6.99
Board book
That's not my teddy...
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That's not my bee...
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£6.99
Board book
That's not my unicorn...
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That's not my dragon...
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That's not my kitten...
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That's not my sloth...
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That's not my duck...
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£6.99
Board book
That's Not My Deer...
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£6.99
Board book
That's not my parrot...
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That's not my monkey...
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That's not my bus...
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£6.99
Board book
That's not my flamingo...
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That's not my wombat...
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£16.00
Mixed media product
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Meet five adorable polar bears with bumpy paws, a fluffy tummy and a squashy nose. Babies and toddlers will love exploring the touchy-feely patches, hunting for the little white mouse and cuddling the incredibly soft polar bear toy.
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Spots, Stripes, Trunks and Scales: That’s Not My… In the Wild

That's Not My Lemur...
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That's not my parrot...
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That's not my lion...
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£6.99
Board book
That's not my monkey...
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That's not my sloth...
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That's not my penguin...
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That's not my flamingo...
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That's not my tiger...
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That's not my kangaroo...
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That's not my giraffe...
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That's not my narwhal...
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That's not my polar bear...
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That's not my wombat...
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That's not my koala...
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That's not my zebra...
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That's not my panda...
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That's not my elephant...
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That's not my bear...
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£6.99
Board book

Furry Feet, Spiny Spikes and Slippery Feet: That’s Not My… In the Countryside

That's not my bee...
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£6.99
Board book
That's not my duck...
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£6.99
Board book
That's Not My Deer...
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£6.99
Board book
That's not my hedgehog...
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That's not my fox...
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£6.99
Board book
That's not my robin...
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That's not my bat...
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£6.99
Board book
That's not my owl...
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£6.99
Board book
That's not my squirrel...
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That's not my otter...
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That's not my badger...
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That's not my frog...
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£6.99
Board book

Fuzzy, Fluffy, Wild and Woolly: That’s Not My... On the Farm

That's not my chick...
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That's not my duck...
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£6.99
Board book
That's not my donkey...
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That's not my pony...
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£6.99
Board book
That's not my llama...
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That's not my lamb...
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£6.99
Board book
That's not my cow...
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£6.99
Board book
That's not my piglet...
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That's not my bunny...
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That's not my goat...
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£6.99
Board book
That's not my donkey...
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Shimmering, Sparkling and Monstrously Squishy: That’s Not My... Out of This World

That's not my elf...
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£6.99
Board book
That's not my santa...
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That's not my snowman...
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That's not my angel...
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That's not my Christmas Fairy...
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That's not my witch...
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That's not my teddy...
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That's not my dragon...
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That's not my unicorn...
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That's not my monster...
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That's not my fairy...
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That's not my princess...
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That's not my robot...
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That's not my pirate...
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That's not my dolly...
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That's not my dinosaur...
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That's not my mermaid...
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Cuddly Critters and Animal Friends: That’s Not My… Pets

That's not my puppy...
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That's not my bunny...
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That's not my kitten...
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That's not my hamster...
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Planes, Trains and Things that Go: That’s Not My… On the Move

That's not my bus...
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£6.99
Board book
That's not my tractor...
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That's not my train...
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That's not my plane...
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That's not my car...
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£6.99
Board book
That's not my truck...
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That's Not My... Gift Sets

That's Not My Teddy...book and toy
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£16.00
Mixed media product
That's Not My Polar Bear...book and toy
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That's not my dinosaur Book and Toy
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£16.00
Mixed media product
That's not my fairy... Book and Toy
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£16.00
Mixed media product
That's Not My Chick Book and Toy
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£16.00
Mixed media product
That's Not My Bunny Book and Toy
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£16.00
Mixed media product
That's not my unicorn... Book and Toy
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That's not my owl... Book and Toy
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£16.00
Mixed media product
That's not my meerkat... Book and Toy
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That's not my penguin... Plush Toy
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£16.00
Mixed media product
That's not my reindeer... Book and Toy
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That's not my snowman... Book and Toy
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That's not my elf... Book and Toy
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£16.00
Mixed media product