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Business, Finance & Law > Management
Business, Finance & Law > Business > Entrepreneurship
What They Don't Teach You At Harvard Business School (Paperback)
  • What They Don't Teach You At Harvard Business School (Paperback)
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What They Don't Teach You At Harvard Business School (Paperback)

(author)
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£9.99 £7.99
Paperback 256 Pages / Published: 31/07/2014
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Synopsis
Mark McCormack, dubbed 'the most powerful man in sport', founded IMG (International Management Group) on a handshake. It was the first and is the most successful sports management company in the world, becoming a multi-million dollar, worldwide corporation whose activities in the business and marketing spheres are so diverse as to defy classification. Here, Mark McCormack reveals the secret of his success to key business issues such as analysing yourself and others, sales, negotiation, time management, decision-making and communication. What They Don't Teach You at Harvard Business School fills the gaps between a business school education and the street knowledge that comes from the day-to-day experience of running a business and managing people. It shares the business skills, techniques and wisdom gleaned from twenty-five years of experience.

Publisher: Profile Books Ltd
ISBN: 9781781253397
Number of pages: 256
Weight: 292 g
Dimensions: 198 x 129 x 20 mm
Edition: Main

MEDIA REVIEWS
Mark McCormack is an entrepreneur extraordinaire * Daily Telegraph *
Mark McCormack's book is a revelation -- Robert A. Anderson, Former Chairman Rockwell International
The undisputed king of sports marketing * BBC Sport *
The most powerful man in sport * Sports Illustrated *
He was a genius when it comes to sports marketing -- Tiger Woods
His legacy is international sport as we know it -- European PGA Tour chief Ken Schofield

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Reviews

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“Inter”

Enjoyed reading this book. Mark gives interesting tips on managing people and your business based on his experiences running IMG. A great read for anyone currently in management , running a business, or thinking... More

Paperback edition
15th September 2016
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