What is e-business?: How the Internet Transforms Organizations (Hardback)Feng Li (author)
Hardback 264 Pages / Published: 21/08/2006
- Not available
Based on fifteen years' experience teaching e-Business modules, Feng Li takes the reader through the vast range of topics and issues surrounding e-business. This much-needed new text gives business and technology students the integrated framework they need to interpret conflicting and rapidly changing business phenomena. * A coherent introduction to e-business. * Features case studies of the transformation of various industries, including banking, the music industry, e-tailing, the telecoms industry, and e-public services. * Discusses emerging issues such as privacy, security, identity and presence in the cyber world, Internet marketing, legal, regulatory, social and political issues. * Supported by online lecturer and student resources, available soon.
Publisher: John Wiley and Sons Ltd
Number of pages: 264
Weight: 630 g
Dimensions: 248 x 179 x 21 mm
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