Welcome to Hospitality: An Introduction (Hardback)
  • Welcome to Hospitality: An Introduction (Hardback)

Welcome to Hospitality: An Introduction (Hardback)

Hardback 560 Pages / Published: 17/04/2009
  • Not available

This product is currently unavailable.

  • This item has been added to your basket
"Welcome to Hospitality: An Introduction" provides a detailed description of the many facets of the hospitality and tourism sector, including tour and travel, hotels, restaurants, culinary, casino operations, cruises, and the recreation and leisure industries. Personal profiles of industry leaders highlight the wide range of career opportunities available in the field. The authors discuss the hospitality and tourism industry's evolution toward increased internationalization and integration. Industry Insight vignettes offer a behind-the-scenes view of real-life job tasks and career success stories. Each chapter features practical case study scenarios, including business and social attitude comparatives, advertising and marketing messaging, financial modeling, and competitive analysis formulation. New to this edition include: expanded coverage of industry career opportunities, a comprehensive new chapter on the Gaming Industry, and expanded coverage of events management.

Publisher: Cengage Learning, Inc
ISBN: 9781428321489
Number of pages: 560
Weight: 1089 g
Dimensions: 257 x 208 x 25 mm
Edition: 3rd

You may also be interested in...

Strategic Managerial Accounting
Added to basket
So, How Long Have You Been Native?
Added to basket
The Tourist
Added to basket
Stats Means Business 2nd edition
Added to basket
Added to basket
Mixed media product
Cross-Cultural Behaviour in Tourism
Added to basket
Tourism Management
Added to basket
Veniceland Atlantis
Added to basket
Pilgrimage: A Very Short Introduction
Added to basket
The Orient Express
Added to basket


Please sign in to write a review

Your review has been submitted successfully.