Understanding Customers 1997-98 - CIM Student Workbook S.: Certificate (Paperback)
  • Understanding Customers 1997-98 - CIM Student Workbook S.: Certificate (Paperback)
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Understanding Customers 1997-98 - CIM Student Workbook S.: Certificate (Paperback)

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£15.99
Paperback 288 Pages / Published: 21/07/1997
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This is an updated edition of the popular workbook, written to match the latest syllabus. It has been written for students studying the "Understanding Customers" module of the CIM Diploma; it has been endorsed by Trevor Watkins, the CIM Chief Examiner, and contains sample exam questions. The layout of this text is lively and interactive. Each unit has the same structure with the intention of making learning easier and more consistent, and contains objectives, test tasks, practical examples and case studies. There are also questions to test the reader's knowledge, advice on where to find out more, a succinct chapter summary, and revision tips.

Publisher: Elsevier Science & Technology
ISBN: 9780750635752
Number of pages: 288
Weight: 1030 g
Dimensions: 297 x 210 mm
Edition: 3rd edition

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