Thirteen Strategies to Measure College Teaching: A Consumer's Guide to Rating Scale Construction, Assessment, and Decision-Making for Faculty, Administrators, and Clinicians (Hardback)
  • Thirteen Strategies to Measure College Teaching: A Consumer's Guide to Rating Scale Construction, Assessment, and Decision-Making for Faculty, Administrators, and Clinicians (Hardback)
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Thirteen Strategies to Measure College Teaching: A Consumer's Guide to Rating Scale Construction, Assessment, and Decision-Making for Faculty, Administrators, and Clinicians (Hardback)

(author), (foreword)
£98.50
Hardback 288 Pages / Published: 30/05/2006
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* Student evaluations of college teachers: perhaps the most contentious issue on campus
* This book offers a more balanced approach
* Evaluation affects pay, promotion and tenure, so of intense interest to all faculty
* Major academic marketing and publicity
* Combines original research with Berk's signature wacky humor

To many college professors the words "student evaluations" trigger mental images of the shower scene from Psycho, with those bloodcurdling screams. They're thinking: "Why not just whack me now, rather than wait to see those ratings again."

This book takes off from the premise that student ratings are a necessary, but not sufficient source of evidence for measuring teaching effectiveness. It is a fun-filled--but solidly evidence-based--romp through more than a dozen other methods that include measurement by self, peers, outside experts, alumni, administrators, employers, and even aliens.

As the major stakeholders in this process, both faculty AND administrators, plus clinicians who teach in schools of medicine, nursing, and the allied health fields, need to be involved in writing, adapting, evaluating, or buying items to create the various scales to measure teaching performance. This is the first basic introduction in the faculty evaluation literature to take you step-by-step through the process to develop these tools, interpret their scores, and make decisions about teaching improvement, annual contract renewal/dismissal, merit pay, promotion, and tenure. It explains how to create appropriate, high quality items and detect those that can introduce bias and unfairness into the results.

Ron Berk also stresses the need for "triangulation"--the use of multiple, complementary methods--to provide the properly balanced, comprehensive and fair assessment of teaching that is the benchmark of employment decision making.

This is a must-read to empower faculty, administrators, and clinicians to use appropriate evidence to make decisions accurately, reliably, and fairly. Don't trample each other in your stampede to snag a copy of this book!

Publisher: Stylus Publishing
ISBN: 9781579221928
Number of pages: 288
Weight: 544 g
Dimensions: 226 x 150 x 23 mm


MEDIA REVIEWS
"The evaluation of teaching is something that is done virtually wherever teaching itself is done. At too many places, though, it is done in a shallow, haphazard fashion.

Ron Berk's book aims at evangelizing the rest of academia with the good news of how to do it right. This is ground that other well-respected academics have covered, but perhaps none aimed quite as much at the average faculty member. Berk does an excellent job at directing the reader to the relevant work that has been done in the field. The book is laid out in a logical fashion, with an introduction that describes the motivation for the book, followed by a chapter summarizing the thirteen strategies (i.e. sources of evidence used for evaluating teaching). This chapter gives an excellent overview of what Berk calls 360 Degrees Multisource Assessment, which is another way of saying that you should take many sources of evidence into consideration when assessing college teaching. This chapter is a good overview of building a teaching evaluation system, and can be read as a stand-alone topic. The book's subtitle is actually a much better description of the main point of the book. For those faculty members or administrators who have been tasked with the development or overhaul of such a system at their college, the overview chapter may be the only one that is needed. For those who must develop student evaluation forms and other ratings instruments, the rest of the book contains invaluable information. Berk provides a step-by-step procedure for determining how the rating scales should be constructed, what questions (items) should asked, and what type of anchors (response choices) is appropriate. He provides examples of rating scales and items, both good and bad. Very importantly, he also provides clear instructions on how to field test the rating scale and how to determine its validity and reliability."-- (07/01/2007)

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