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The Unfair Advantage: How You Already Have What It Takes to Succeed (Hardback)
  • The Unfair Advantage: How You Already Have What It Takes to Succeed (Hardback)
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The Unfair Advantage: How You Already Have What It Takes to Succeed (Hardback)

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£14.99
Hardback 256 Pages / Published: 23/01/2020
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We all have unfair advantages in life, whether we happen to be quick, have a talent for maths, a great feel for people. An unfair advantage is simply the element that gives you an edge over your competition. This innovative book shows how to identify your own unfair advantages and apply them to any project. Drawing on over two decades of hands-on experience, including as the first Marketing Director of Just Eat, the authors offer a unique framework for assessing your external circumstances in addition to your internal strengths. Hard work and grit aren't enough, so this book explores the importance of money, intelligence, location, education, expertise, status and luck in the journey to success. From starting your company, to gaining traction, raising funds and growth hacking, The Unfair Advantage helps you look at yourself and find the ingredients you didn't realise you already had, to succeed in the cut-throat world of business.

Publisher: Profile Books Ltd
ISBN: 9781788163316
Number of pages: 256
Weight: 432 g
Dimensions: 222 x 144 x 26 mm
Edition: Main


MEDIA REVIEWS
A fast-paced read with excellent insights from a remarkable entrepreneurial story -- Daniel Priestley, author * Entrepreneur Revolution *
Deeply true, insightful, and helpful. Crucial business advice that you won't get anywhere else. -- Derek Sivers, entrepreneur, author * Anything You Want *
What a masterful and thought-provoking book: a must for every entrepreneur regardless of the stage of your journey -- Byron Cole, Business Growth Expert and author * Self Made *
An inspirational book ... If you are looking to get into entrepreneurship this book provides the practical advice to get you started! -- Mark Martin MBE
In a no-nonsense approach, this book shows you the truth that business and life aren't fair, and goes into the methods and practices to let you take full advantage of your unique skills and assets. -- Rune Sovndahl, founder of Fantastic Services
A snappy, thought-provoking book that will help anyone make something of their own unfair advantages -- Bianca Miller-Cole, entrepreneur and author * Self Made *
The Unfair Advantage brakes down how people from all walks of life and backgrounds can achieve unfair advantages in their entrepreneurial journey or career. An indispensable handbook for the masses. These learnings are often achieved after many years. Now, you have a book. -- Dion McKenzie, founder of Colorintech and Tech Investor
There is only one life, and things are pretty good, but The Unfair Advantage will give you the fairest advantage of them all. -- Robin Waite, founder of Fearless Business

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