This thought-provoking book demonstrates how we can tackle challenges, ranging from energy conservation to economic and social innovation, using the global network - not just the Web and the Internet, but also the private domains of thousands of companies, government agencies, and institutions, all connected through thousands of different types of devices. As a response to cries that we need new technologies to help solve a myriad of problems today, author Sarah Sorensen points out that the best tool for enacting change already exists, lying literally at our fingertips. This vast global network is the one thing with the power to unite us all, but the role it might play is still a mystery to most people.
With this book, Sorensen: illuminates that the idea that the sustainable network could serve as a connector, with examples of how it's already affecting change in different areas; illustrates how the network can magnify the effect of small changes and new ideas, and explores the role that different market and political forces will play in shaping their impact; offers suggestions on how the network can be improved to better address environmental, economic, and social conditions; and, provides insight and practical advice that individuals and businesses, large and small, can apply to their daily lives and operations. "The Sustainable Network" issues a call to action - a challenge to governments, markets, organizations, groups, and individuals to put the power of this growing network to work. If you agree that 'we are connected in ways we never thought possible', "The Sustainable Network" is required reading. Sarah Sorensen is the Senior Manager of Corporate Citizenship and Sustainability at Juniper Networks.
She is also one of the founding members of the company's Green Taskforce, which is responsible for developing the company's 'green' strategy and acting as a catalyst for execution of that strategy across the company.
Publisher: O'Reilly Media, Inc, USA