The Strategist CEO: How Visionary Executives Build Organizations (Hardback)Michel Robert (author)
- We can order this
This is a practical guide for CEOs and corporate managers who want to improve their ability to develop corporate strategy, chart the direction of their organization, and involve their key executives in the successful implementation of that strategy. Robert describes a unique and proven method for setting and implementing strategy and for dealing with the qualitative variables that face an organization. The work begins with an examination of the common pitfalls of strategic planning. Subsequent chapters introduce the concept of strategic thinking (a necessary prerequisite to strategic planning), and treat common obstacles and misperceptions. After the concepts have been clearly elucidated, the author goes on to describe their implementation in a variety of corporate settings.
Number of pages: 149
Weight: 397 g
Dimensions: 229 x 152 x 12 mm
"DPI's strategic thinking process profoundly impacts the bottom line, both financially and psychologically."-Herman Shepherd Armstrong Laboratories, Inc.
You may also be interested in...
Would you like to proceed to the App store to download the Waterstones App?
For shops outside of these areas: reserve online, pay on collection.
Or, add to basket, pay online, collect in as little as 2 hours, subject to availability.