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The Strategic Management: Issues and Cases (Paperback)
  • The Strategic Management: Issues and Cases (Paperback)
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The Strategic Management: Issues and Cases (Paperback)

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£26.99
Paperback 264 Pages / Published: 11/03/2004
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This highly popular introduction to strategic management has now been revised to take account of the latest developments in the field. * New edition of a highly popular introduction to strategic management. * Provides a clear framework for understanding the issues in corporate strategy, supported by current case examples. * Revised to take account of the latest development in the field. * Now features twelve new cases. * Includes new chapters on issues relating to the resource--based view of the firm, innovation, learning, and the 'new economy'. * Includes a new concluding chapter looking at present and future issues in strategic management. * Continues to combine the latest management concepts with and emphasis on current business applications and implementation.

Publisher: John Wiley and Sons Ltd
ISBN: 9781405111812
Number of pages: 264
Weight: 492 g
Dimensions: 247 x 173 x 20 mm
Edition: 2nd Revised edition

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