The Routledge Handbook of Positive Communication: Contributions of an Emerging Community of Research on Communication for Happiness and Social Change - Routledge Handbooks in Communication Studies (Hardback)Jose Antonio Muniz Velazquez (editor), Cristina M. Pulido (editor)
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The Routledge Handbook of Positive Communication forms a comprehensive reference point for cross-disciplinary approaches to understanding the central role of communication in the construction of hedonic and eudemonic happiness,or subjective and psychological well-being. Including contributions from internationally recognized authors in their respective fields, this reference uses as its focus five main scenarios where communication affects the life of individuals: mass and digital media, advertising and marketing communication, external and internal communication in companies and organizations, communication in education, and communication in daily life interactions.
Publisher: Taylor & Francis Ltd
Number of pages: 410
Weight: 853 g
Dimensions: 246 x 174 mm
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