The Reputable Firm: How Digitalization of Communication Is Revolutionizing Reputation Management - Management for Professionals (Paperback)
  • The Reputable Firm: How Digitalization of Communication Is Revolutionizing Reputation Management - Management for Professionals (Paperback)
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The Reputable Firm: How Digitalization of Communication Is Revolutionizing Reputation Management - Management for Professionals (Paperback)

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£49.99
Paperback 214 Pages / Published: 23/08/2016
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This book revisits the concept of reputation, bringing it up to date with the era of social media and demonstrating the significance of a good reputation for making sustainable business. Using an easy-to-follow approach, the authors present all key aspects business leaders should know about reputation in the age of the communication revolution and clearly demonstrate how a good reputation can be a company's permit to do business, its raison d'etre and a guarantor of trust.

Publisher: Springer International Publishing AG
ISBN: 9783319372648
Number of pages: 214
Weight: 3518 g
Dimensions: 235 x 155 mm
Edition: Softcover reprint of the original 1st ed. 201

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