Visit our Christmas Gift Finder
The Price Advantage Workbook: Step-by-step Questions and Exercises to Help You Master the Price Advantage - Wiley Finance Series (Paperback)
  • The Price Advantage Workbook: Step-by-step Questions and Exercises to Help You Master the Price Advantage - Wiley Finance Series (Paperback)
zoom

The Price Advantage Workbook: Step-by-step Questions and Exercises to Help You Master the Price Advantage - Wiley Finance Series (Paperback)

(author), (author), (author), (author)
£20.50
Paperback Published: 19/11/2004
  • Not available

This product is currently unavailable.

  • This item has been added to your basket
Pricing - for any company in any industry - is far and away the most sensitive profit lever available. Still, few companies or managers execute pricing well, and most regularly miss valuable opportunities. Whether testing the techniques and knowledge gained from reading "The Price Advantage" or supplementing personal knowledge in the field, this companion workbook is essential. "The Price Advantage Workbook" is a comprehensive and insightful self-study guide that eases the understanding of the three levels of pricing from the broad industry view through product/market strategy to day-by-day transaction management.Hard-hitting questions demonstrate why superb pricing strategy is critical for business success and profitability and explain state-of-the-art approaches to analyzing and improving pricing for any product or service. With a focus on translating pricing theory into real improvements and bottom-line performance, this workbook will help you improve your understanding of pricing concepts and strategy and give you a competitive advantage in any economy.

Publisher: John Wiley and Sons Ltd
ISBN: 9780471466703
Weight: 193 g
Dimensions: 232 x 153 x 10 mm

You may also be interested in...

Corporate Finance and Investment
Added to basket
Management of risk
Added to basket
Corporate Financial Management
Added to basket
Value
Added to basket
£22.99
Hardback
Valuation
Added to basket
£75.00
Hardback
The Financial Controller
Added to basket
How to Measure Anything
Added to basket
Corporate Finance For Dummies - UK
Added to basket
The Complete Fundraising Handbook
Added to basket

Please sign in to write a review

Your review has been submitted successfully.