It is mainly concerned with the linguistic aspects of CDA. It provides an introduction to the different types of language analysis that are employed in CDA (frequency analysis, coversation, transitivity and reference, and figurative language, for example) and seeks to provide readers with the skills to apply them in different contexts to various types of texts: political speeches, marketing pieces, literary works, advertising, multimedia persuasive texts, discourses on race, gender, and politics.
Publisher: Taylor & Francis Ltd
Number of pages: 216
Weight: 454 g
Dimensions: 234 x 156 x 14 mm
"It is a gift for busy teachers - the inherently interesting topics
(gender, race, consumerism, miscarriage of justice, etc.) will
stimulate lively classroom discussion whatever the student mix, and at
the end of each chapter there are plenty of suggested activities for
use in class or as homework assignments.
This book may change your life!"
Professor Hilary Nesi, Coventry University
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