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The Personal Branding Playbook: Turn Your Personality Into Your Competitive Advantage (Paperback)
  • The Personal Branding Playbook: Turn Your Personality Into Your Competitive Advantage (Paperback)
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The Personal Branding Playbook: Turn Your Personality Into Your Competitive Advantage (Paperback)

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£14.99
Paperback 240 Pages
Published: 05/12/2024
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Take control of your personal brand and become a person of influence today.

Everyone has a personal brand. You have a personal brand with the people you work with, the people you love, the people who serve you your morning coffee and the people who you greet on your morning commute. Every single interaction we have builds a picture of who we are as a person - a personal brand. But what that personal brand looks like depends on whether or not you're willing to take control of your own narrative, or allow other people to write it for you.

Written by Amelia Sordell, founder of one of the world's leading personal branding agencies, The Personal Branding Playbook: Turn your personality into your competitive advantage reveals the strategy and tactics Amelia used to build a reach of over 100 million people and a 100% inbound model. This tactical guidebook will first show you how to take control of your personal brand and build an entirely authentic reputation that drive real results. It's strategic take on leveraging your personality to win great clients, attract awesome opportunities and accelerate your personal and professional growth.

The Personal Branding Playbook draws on Amelia's real life experience to show how you to:

  • Craft your story.
  • Design your personal brand strategy.
  • Share your story with the world online.
  • Build a community of loyal fans, not followers.
  • Drive inbound leads, opportunities and introductions.
  • Position you as the option, not just an option in your market.

 

Engaging, practical and refreshingly honest, The Personal Branding Playbook: Turn your personality into your competitive advantage is packed with real failures, successes, lessons and strategies from the author, Amelia Sordell's life. This book is the ultimate guide to helping CEOs to freelancers and students leverage their unique personality to gain advantage, and become a person of influence.

Publisher: John Wiley and Sons Ltd
ISBN: 9780857089830
Number of pages: 240
Weight: 272 g
Dimensions: 229 x 152 x 18 mm

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“Perfect read to start a new year”

If you, like me, end every year planning for the next and buying a new pencil case, this is the perfect read at the perfect time. Full of inspiration and step by step guides on how to build your own personal brand at... More

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