The Performance of Politics: Obama's Victory and the Democratic Struggle for Power (Hardback)Jeffrey C. Alexander (author)
Hardback 384 Pages / Published: 27/01/2011
- We can order this
Jeffrey Alexander, a preeminent figure in social theory, offers here a new way of looking at democratic struggles for political power, discussing what happened, and why, during Barack Obama's remarkable run for president. Illustrated with vivid examples drawn from a range of media coverage, participant observation at a Camp Obama, and interviews with leading political journalists, Alexander argues that images, emotion, and performance are the central features of the battle for power. Winning depends on creating images so that candidates can become heroes. Demography, strategy, money, and issues matter, but power goes to the candidate with the most persuasive performances--the one whose carefully constructed heroic image resonates best with the audience of citizens. Though an untested Senator, Obama's moving performances succeeded in casting him as the hero and as the only candidate fit to lead in challenging times. As he sheds new light on modern politics, Alexander also conveys the immediacy and excitement of the final months of the historic 2008 presidential campaign.
Publisher: Oxford University Press Inc
Number of pages: 384
Weight: 693 g
Dimensions: 241 x 163 x 31 mm
You may also be interested in...
Please sign in to write a review
Thank you for your reservation
Your order is now being processed and we have sent a confirmation email to you at
When will my order be ready to collect?
Call us on or send us an email at
Unfortunately there has been a problem with your order
Please try again or alternatively you can contact your chosen shop on or send us an email at