The Global Environment of Business: New Paradigms for International Management (Paperback)David W. Conklin (author)
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The following key issues are emphasized:
Industry Structure: Management must strategize to deal with the bargaining strength of customers, suppliers, and competitiors on a country by country basis. Low cost labour and outsourcing are changing the nature of the firm dramatically.
Macroeconomic Forces: Management must formulate country strategies in light of each country's income levels and growth rates, foreign exchange rates, inflation rates, interest rates, and unemployment rates.
Political Forces: Regulations, financial incentives, tax regimes, investment restrictions, and trade agreements differ widely from country to country.
Societal Forces: Ethics, labour, and environmental practices differ from country to country. In addition, specific consumer preferences and demographic trends must play a role in national strategies.
Technological Forces: Strategies must correspond to each country's technological infrastructure and the pace and direction of technological change.
Publisher: SAGE Publications Inc
Number of pages: 320
Weight: 28 g
Dimensions: 254 x 177 x 18 mm
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