Visit our Christmas Gift Finder
Click & Collect from 2 Hours*
Free Delivery to UK Shops
Free UK Standard Delivery On all orders £20 and over Free Delivery to UK Shops Local shops and expert booksellers nationwide Free Click & Collect to UK shops From 2 hours of your order*
The Giants of Sales: What Dale Carnegie, John Patterson, Elmer Wheeler, and Joe Girard Can Teach You About Real Sales Success (Paperback)
  • The Giants of Sales: What Dale Carnegie, John Patterson, Elmer Wheeler, and Joe Girard Can Teach You About Real Sales Success (Paperback)
zoom

The Giants of Sales: What Dale Carnegie, John Patterson, Elmer Wheeler, and Joe Girard Can Teach You About Real Sales Success (Paperback)

(author)
£16.99
Paperback 224 Pages / Published: 24/04/2018
  • We can order this

Usually dispatched within 3 weeks

  • This item has been added to your basket
Sales theories come and sales theories go, but nothing beats learning from the original masters. The Giants of Sales introduces readers to the techniques developed by four legendary sales giants, and offers concrete examples of how they still work in the 21st century. The book reveals how: * In his quest to sell a brand new product known as the cash register, John Henry Patterson came up with a repeatable sales process tailor-made for his own sales force * Dale Carnegie taught people how to win friends and influence customers with powerful methods that still work * Joe Girard, listed by Guinness as the world's greatest salesman, didn't just sell cars, he sold relationships...and developed a successful referral business * Elmer Wheeler discovered fundamental truths about persuasion by testing thousands of sales pitches on millions of people, and achieved great success in the middle of the Great Depression Part history and part how-to, The Giants of Sales gives readers practical, real-world techniques based on the time-tested wisdom of true sales masters.

Publisher: HarperCollins Focus
ISBN: 9780814415986
Number of pages: 224
Weight: 249 g
Dimensions: 229 x 152 x 15 mm


MEDIA REVIEWS

"Whether looking to improve numbers or try something new as a salesperson, this book is a good place to start."

-Network Journal

You may also be interested in...

Please sign in to write a review

Your review has been submitted successfully.