The Gameful World: Approaches, Issues, Applications - The MIT Press (Hardback)Steffen P. Walz (author of contributions,editor), Sebastian Deterding (author of contributions,editor), Eric Zimmerman (author of contributions), Ian Bogost (author of contributions), Conor Linehan (author of contributions), Ben Kirman (author of contributions), Bryan Roche (author of contributions), Mark Pesce (author of contributions)
- Temporarily unavailable
Stay one step ahead and let us notify you when this item is next available to order
We will contact you when this item is next available to order.
What if every part of our everyday life was turned into a game? The implications of "gamification."
What if our whole life were turned into a game? What sounds like the premise of a science fiction novel is today becoming reality as "gamification." As more and more organizations, practices, products, and services are infused with elements from games and play to make them more engaging, we are witnessing a veritable ludification of culture.
Yet while some celebrate gamification as a possible answer to mankind's toughest challenges and others condemn it as a marketing ruse, the question remains: what are the ramifications of this "gameful world"? Can game design energize society and individuals, or will algorithmic
incentive systems become our new robot overlords?
In this book, more than fifty luminaries from academia and industry examine the key challenges of gamification and the ludification of culture-including Ian Bogost, John M. Carroll, Bernie DeKoven, Bill Gaver, Jane McGonigal, Frank Lantz, Jesse Schell, Kevin Slavin, McKenzie Wark, and Eric Zimmerman. They outline major disciplinary approaches, including rhetorics, economics, psychology, and aesthetics; tackle issues like exploitation or privacy; and survey main application domains such as health, education, design, sustainability, or social media.
Publisher: MIT Press Ltd
Number of pages: 688
Weight: 1406 g
Dimensions: 229 x 203 x 35 mm
You may also be interested in...
Would you like to proceed to the App store to download the Waterstones App?
For shops outside of these areas: reserve online, pay on collection.
Or, add to basket, pay online, collect in as little as 2 hours, subject to availability.