The Colorblind Screen: Television in Post-Racial America (Hardback)
  • The Colorblind Screen: Television in Post-Racial America (Hardback)
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The Colorblind Screen: Television in Post-Racial America (Hardback)

(author), (editor)
£63.00
Hardback 363 Pages / Published: 04/04/2014
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The election of President Barack Obama signaled for many therealization of a post-racial America, a nation in which racism was no longer adefining social, cultural, and political issue. While many Americans espouse a"colorblind" racial ideology and publicly endorse the broad goals ofintegration and equal treatment without regard to race, in actuality thisattitude serves to reify and legitimize racism and protects racial privilegesby denying and minimizing the effects of systematic and institutionalizedracism.

In The Colorblind Screen, the contributors examinetelevision's role as the major discursive medium in the articulation andcontestation of racialized identities in the United States. While the dominantmode of televisual racialization has shifted to a "colorblind" ideology thatforegrounds racial differences in order to celebrate multiculturalassimilation, the volume investigates how this practice denies the significantsocial, economic, and political realities and inequalities that continue todefine race relations today. Focusing on such iconic figures as PresidentObama, LeBron James, and Oprah Winfrey, many chapters examine the ways in whichrace is read by television audiences and fans. Other essays focus on how visualconstructions of race in dramas like 24, Sleeper Cell, and The Wantedcontinue to conflate Arab and Muslim identities in post-9/11 television. Thevolume offers an important intervention in the study of the televisualrepresentation of race, engaging with multiple aspects of the mythologiesdeveloping around notions of a "post-racial" America and the duplicitousdiscursive rationale offered by the ideology of colorblindness.

Publisher: New York University Press
ISBN: 9781479809769
Number of pages: 363
Weight: 590 g
Dimensions: 229 x 153 x 28 mm


MEDIA REVIEWS
"Overall, The Colorblind Screen is a timely anthology that joins a small-but, I hope, growing-number of works that address colorblind and post-race discourses in media. This collection demonstrates the continued need to consider the central role television plays in the articulation, construction, and contestation of contemporary racial politics . . . . This collection is essential for anyone interested in exploring current racial politics and representations of racial difference in media."-,International Journal of Communication
"Acknowledging both the way that the election of President Obama became a touchstone for those who wanted to herald a post-racial America and how, in the years that followed, thinly veiled and overt racism has experienced a troubling renaissance in multiple aspects of American culture, The Colorblind Screen forces readers to question the celebratory rationalizations rampant in various corners of American media culture and to examine how race, ethnicity, and the persistence of whiteness all still matter."-Bambi Haggins,author of Laughing Mad: The Black Comic Persona in Post Soul America
"Collectively the essays document the dominance of colorblind ideology, which, the volume argues, has been enabling the continuation of 'racial apathy.' This volume contributes to postracial discourse and is also a valuable resource for those interested in media criticism."
-, Choice

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