This book provides the essentials to write a successful business plan. The represented methods and best practices have been approved over many years in practice with many management consulting engagements. The book is beautifully structured, it has a pragmatic emphasis and an autodidactic approach. The reader gets acquainted with the skills and competencies as well as tools, required for the planning and development of the business plan project.
Publisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Number of pages: 181
Weight: 461 g
Dimensions: 235 x 155 x 12 mm
Edition: 2007 ed.
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