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The Art of Profitability (Hardback)
  • The Art of Profitability (Hardback)
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The Art of Profitability (Hardback)

(author)
£14.99
Hardback 320 Pages / Published: 26/09/2002
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Presented in 23 compact lessons, THE ART OF PROFITABILITY features an ongoing tutorial between two fictitious individuals: the old and wise teacher, David Shao, the business master, and his pupil, Steve Gardner, a young and ambitious manager. Along the way, Zhao goes through a number of business models and pushes his student to examine how a variety of businesses go about making money. Through Zhao's teachings, Steve begins to see how profits can be improved simply by taking a step back and gaining a new perspective.

Publisher: Little, Brown & Company
ISBN: 9780446531504
Number of pages: 320
Weight: 320 g
Dimensions: 198 x 133 x 25 mm

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