The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power (Hardback)Shoshana Zuboff (author)
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'Everyone needs to read this book as an act of digital self-defense.' - Naomi Klein
The challenges to humanity posed by the digital future, the first detailed examination of the unprecedented form of power called 'surveillance capitalism', and the quest by powerful corporations to predict and control us.
The heady optimism that defined the Internet's early days is gone. Technologies that were meant to liberate us have deepened inequality and stoked divisions. Tech companies gather our information online and sell it to the highest bidder, whether government or retailer. Profits now depend not only on predicting our behaviour but modifying it too. How will this fusion of capitalism and the digital shape our values and define our future?
Shoshana Zuboff shows that we are at a crossroads. We still have the power to decide what kind of world we want to live in, and what we decide now will shape the rest of the century. Our choices: allow technology to enrich the few and impoverish the many, or harness it and distribute its benefits. The Age of Surveillance Capitalism is a deeply-reasoned examination of the threat of unprecedented power free from democratic oversight. As it explores this new capitalism's impact on society, politics, business, and technology, it exposes the struggles that will decide both the next chapter of capitalism and the meaning of information civilization. Most critically, it shows how we can protect ourselves and our communities and ensure we are the masters of the digital rather than its slaves.
Publisher: Profile Books Ltd
Number of pages: 704
Weight: 1048 g
Dimensions: 240 x 162 x 56 mm
'I will make a guarantee: Assuming we survive to tell the tale, The Age of Surveillance Capitalism has a high probability of joining the likes Adam Smith's The Wealth of Nations and Max Weber's Economy and Society as defining social-economics texts of modern times. It is not a 'quick read;' it is to be savored and re-read and discussed with colleagues and friends. No zippy one-liners from me, except to almost literally beg you to read/ingest this book.' - Tom Peters, author of In Search of Excellence
Praise for In the Age of the Smart Machine:
'A work of rare originality and engrossing complexity.'- The New York Times
'Ground-breaking, magisterial and synthetically brilliant.' - Technology and Culture
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“Detailed, forensic and valuable insight into the behaviours of major corporations”
While the size of this book and the level of detail may deter some, this is an important book to read to understand the nature of the business of Google, Amazon, Facebook and a host of other businesses. Zuboff is... More
“Overlong and repetitive”
A good editor could have reduced the size of this book by two thirds.
Missing much technical detail of how big data is used as a basis of "Surveillance Capitalism".
Very repetitive in its presentation and...
“A warning to us all”
A captivating analysis of how and why Google and Facebook and others operate the way they do, which should serve as a wake-up call to all of us. My only criticism would be that its elaborate and rather academic style... More
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