Not all salespeople plan on a career in sales. Often, sales chooses them and suddenly they find themselves in a profession they aren't fully prepared for. The Accidental Salesperson is the answer, providing the advice and inspiration they need to master the essentials and hit the ground running. Fully updated to reflect the changes in the marketplace, the second edition provides a much-needed roadmap anyone can use to excel in sales. Filled with money-generating strategies, humorous yet instructive anecdotes, thought-provoking axioms, and powerful tools, the book includes brand new guidance on: Selling to people who don't have time to meet * Differentiating between infor mation seekers and genuine prospects * Using social media, Skype, GoToMeeting, WebEx, and other online tools * Building relation ships competitors can't steal Lively, entertaining, and mercifully free of the dull theories, manipulative methods, and high-pressure tactics of most sales books-the second edition of The Accidental Salesperson guides readers through every aspect of selling to today's customers.
Number of pages: 240
Weight: 390 g
Dimensions: 229 x 152 x 16 mm
Edition: Second Edition
"Kick off your career growth effort by reading the new edition of The Accidental Salesperson...lively, entertaining and covers new tools." --Joyce Lain Kennedy, Tribune Media Services
"The process that he teaches is extremely flexible and allows for lots of customization... combination of flexibility and specific examples makes this book a powerful tool for salespeople." --About.com/Sales