Visit our Christmas Gift Finder
Pk Marketing Infotrac (Hardback)
  • Pk Marketing Infotrac (Hardback)
zoom

Pk Marketing Infotrac (Hardback)

(author), (author), (author)
£74.00
Hardback 768 Pages / Published: 01/01/2005
  • Not available

This product is currently unavailable.

  • This item has been added to your basket
The exciting new edition of Marketing continues the established tradition of adding value far beyond the expectations of students and instructors. Extensive research has been done to ensure this edition provides a comprehensive, up-to-the-minute introduction to the field of marketing. Key principles are illustrated by hundreds of fresh, new examples, while the latest concepts and theories are covered in detail with numerous illustrations. Organized around the marketing mix, this thoroughly revised text provides students with an exhilarating first introduction to the dynamic world of marketing.

Publisher: Cengage Learning, Inc
ISBN: 9780324221558
Number of pages: 768
Weight: 1733 g
Dimensions: 283 x 218 x 30 mm
Edition: 8th Revised edition

You may also be interested in...

Decoded
Added to basket
£19.99
Hardback
The Sales Coach: Teach Yourself
Added to basket
The Sell
Added to basket
£14.99
Paperback
Key Person of Influence
Added to basket
Brilliant Selling
Added to basket
£12.99
Paperback
Contagious
Added to basket
£8.99
Paperback
Hooked
Added to basket
£12.99
Hardback
SPIN (R)-Selling
Added to basket
£20.99
Paperback
Brand Leadership
Added to basket
£9.99
Paperback
Web Marketing All-in-One For Dummies
Added to basket
How Brands Grow
Added to basket
£22.50
Hardback
Growth Hacker Marketing
Added to basket
Do Purpose
Added to basket
£8.99
Paperback
The Challenger Sale
Added to basket

Please sign in to write a review

Your review has been submitted successfully.