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Entrepreneurship (Hardback)
  • Entrepreneurship (Hardback)
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Entrepreneurship (Hardback)

(author), (author), (author), (author)
£108.99
Hardback 672 Pages / Published: 06/10/2006
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"Entrepreneurship", by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts. The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today's entrepreneurial challenges. From Bob Hisrich's expertise in global entrepreneurship to Mike Peter's background as a both a real-life entrepreneur and academic to Dean Shepherd's current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice.

Publisher: McGraw-Hill Education - Europe
ISBN: 9780073210568
Number of pages: 672
Weight: 1393 g
Dimensions: 256 x 210 x 31 mm
Edition: 7th Revised edition

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