Visit our Christmas Gift Finder
Click & Collect from 2 Hours*
Free Delivery to UK Shops
Free UK Standard Delivery On all orders £20 and over Free Delivery to UK Shops Local shops and expert booksellers nationwide Free Click & Collect to UK shops From 2 hours of your order*
Electronic Media Criticism: Applied Perspectives (Paperback)
  • Electronic Media Criticism: Applied Perspectives (Paperback)
zoom

Electronic Media Criticism: Applied Perspectives (Paperback)

(author)
£59.99
Paperback 542 Pages / Published: 12/11/2008
  • We can order this

Usually dispatched within 3 weeks

  • This item has been added to your basket

Electronic Media Criticism introduces readers to a variety of critical approaches to audio and video discourse on radio, television and the Internet. The book applies key aesthetic, sociological, philosophical, psychological, structural and economic principles to arrive at a comprehensive evaluation of both programming and advertising content. It includes numerous critiques to illustrate the ways in which critical expression can be structured, providing readers with feasible and flexible tools for focused and rational analysis of electronic media product as well as enhanced understanding of the role and essential ingredients of criticism itself. These insights range from the perceptions of Plato and Aristotle to the research that motivates twenty-first century marketing and advertising.

Publisher: Taylor & Francis Ltd
ISBN: 9780415995375
Number of pages: 542
Weight: 998 g
Dimensions: 254 x 178 x 25 mm
Edition: 3rd New edition

You may also be interested in...

Live From Downing Street
Added to basket
Flat Earth News
Added to basket
£9.99
Paperback
Propaganda
Added to basket
£13.99
Paperback
The Uses of Literacy
Added to basket
How to Read a Film
Added to basket
£28.99
Paperback
Media Control - Post-9/11 Edition
Added to basket
The Medium is the Massage
Added to basket
Ogilvy on Advertising in the Digital Age
Added to basket
YouTube
Added to basket
£14.99
Paperback
Film Theory
Added to basket
£41.99
Paperback
Newbury in the News
Added to basket
£10.95
Paperback
Propaganda and the Public Mind
Added to basket
Contagious
Added to basket
£9.99
Paperback
The Filter Bubble
Added to basket
£9.99
Paperback
The News
Added to basket
£10.99
Paperback

Please sign in to write a review

Your review has been submitted successfully.