Contemporary Strategy Analysis: Text Only (Paperback)
  • Contemporary Strategy Analysis: Text Only (Paperback)
zoom

Contemporary Strategy Analysis: Text Only (Paperback)

(author)
£46.99
Paperback Published: 27/11/2009
  • Not available

This product is currently unavailable.

  • This item has been added to your basket
Considered by many to be the best textbook on Strategy, Contemporary Strategy Analysis 7 th edition builds on the strengths of previous editions by introducing students to the core concepts and principles of strategy. Rob Grant eloquently combines theory with current real world examples and practice using a clearly written, logical and comprehensive approach. Updates for the 7 th Edition: An improved focus on strategy implementation, including additional content. Case material substantially enhanced including new cases form a variety of industries. More use of Strategy Capsules in every chapter that give more detailed examples of each strategy being implemented by a real company and the impacts the strategy has on their operation. Several of the longer chapters shortened or split into two to further improve readability. Contemporary Strategy Analysis 7 th edition is suitable for both MBA and advanced undergraduate students. Full teachings notes to the cases are now available at the companion website www.contemporarystrategyanalysis.com Contemporary Strategy Analysis 7 th Edition is also available in a combined text and cases version - ISBN: 9780470747094

Publisher: John Wiley and Sons Ltd
ISBN: 9780470747100
Weight: 1006 g
Dimensions: 245 x 190 x 20 mm
Edition: 7th Revised edition

You may also be interested in...

Strategic Management: Theory
Added to basket
How to Think Strategically
Added to basket
How Life Imitates Chess
Added to basket
Accelerate
Added to basket
£17.99
Hardback
The Life Coaching Handbook
Added to basket
Scaling Up
Added to basket
£26.99
Hardback
Economics of Strategy
Added to basket
Designing the Smart Organization
Added to basket
The McKinsey Way
Added to basket
Built To Last
Added to basket
£25.00
Hardback
Traction
Added to basket
£12.99
Paperback
Switch
Added to basket
£9.99
Paperback

Reviews

Please sign in to write a review

Your review has been submitted successfully.