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Communicating in Global Business Negotiations: A Geocentric Approach (Paperback)
  • Communicating in Global Business Negotiations: A Geocentric Approach (Paperback)
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Communicating in Global Business Negotiations: A Geocentric Approach (Paperback)

(author), (author)
£68.00
Paperback 288 Pages / Published: 16/05/2007
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Communicating in Global Business Negotiations presents a new method for the study of communication and negotiation in international interactions and provides students with the knowledge to conduct negotiations from a geocentric framework by integrating communication and international business perspectives.

The content presented will help the reader develop a strong understanding of the elements that form the framework for negotiating in an international setting, and to attain the attitude and skills needed to adapt to the changing environment. Many of the important components of the international business environment are presented and discussed. Along with negotiation strategies and processes, it is important to an international negotiator to understand the role of culture in the international business setting as well as the impact of his or her own communication styles on the potential success of the international business transaction.

Publisher: SAGE Publications Inc
ISBN: 9781412916585
Number of pages: 288
Weight: 390 g
Dimensions: 228 x 152 x 15 mm


MEDIA REVIEWS
"Communication in Global Business Negotiations: A Geocentric Approach presents college-level business and communications majors with a new approach for studying communication and negotiation in international business, using a geocentric cross-disciplinary framework. Chapters cover intercultural communication, provide students with a view of the world and how to negotiate with others from different cultures, and uses practitioners' perspectives to inject real-world case studies and scenarios into the picture. College-level business collections will find this an essential acquisition."

-THE MIDWEST BOOK REVIEW -- James A. Cox
"Authors Jill E. Rudd and Diana R. Lawson uniquely integrate communication and international business perspectives to help readers develop a strong understanding of the elements for negotiating an international setting, as well as the skills needed to adapt to the changing environment."

-BUSINESS INDIA -- Johnson Thomas

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