Strategies for Electronic Commerce and the Internet - Strategies for Electronic Commerce and the Internet (Hardback)
  • Strategies for Electronic Commerce and the Internet - Strategies for Electronic Commerce and the Internet (Hardback)
zoom

Strategies for Electronic Commerce and the Internet - Strategies for Electronic Commerce and the Internet (Hardback)

(author)
£9.95
Hardback 279 Pages / Published: 21/11/2001
  • Not available

This product is currently unavailable.

  • This item has been added to your basket

A guide to help business managers better compete in the age of the internet and electronic commerce.

This book offers a novel approach for analyzing and developing business strategies for the Internet and electronic commerce. The topics addressed include how to predict which firms will be successful, how a manager should respond to competitors who adopt the Internet and electronic commerce, and how a company can obtain a competitive advantage in times of intense competition and proliferating information technology. The book uses case studies (including Dell Computer, Cisco Systems, Charles Schwab, and Merrill Lynch) and develops a dynamic resource-based model of strategy.

Publisher: MIT Press Ltd
ISBN: 9780262122429
Number of pages: 279
Weight: 503 g
Dimensions: 229 x 152 x 13 mm


MEDIA REVIEWS

[A] serious study of corporate strategies and alternative models of efficiency enabled by technology.

* Booklist *

You may also be interested in...

Traction
Added to basket
£12.99
Paperback
Business Plans Kit For Dummies
Added to basket
Delivering Happiness
Added to basket
£7.99
Paperback
The McKinsey Way
Added to basket
How Life Imitates Chess
Added to basket
The Concise 33 Strategies of War
Added to basket
Positioning: The Battle for Your Mind
Added to basket
Business Plans For Dummies
Added to basket
The Elephant And The Flea
Added to basket
Scaling Up
Added to basket
£26.99
Hardback
Switch
Added to basket
£9.99
Paperback
How to Think Like Sir Alex Ferguson
Added to basket
Growth Hacker Marketing
Added to basket

Reviews

Please sign in to write a review

Your review has been submitted successfully.