Strategic Management: Creating Competitive Advantages (Paperback)
  • Strategic Management: Creating Competitive Advantages (Paperback)
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Strategic Management: Creating Competitive Advantages (Paperback)

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£44.99
Paperback 576 Pages / Published: 24/02/2010
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"Strategic Management: Creating Competitive Advantage, 4th Edition", by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & corporate entrepreneurship, knowledge management, and intellectual assets. This text's accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students.

Publisher: McGraw-Hill Education - Europe
ISBN: 9780071312707
Number of pages: 576
Weight: 1012 g
Dimensions: 550 x 20 x 200 mm
Edition: 4th edition

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