Strategic Innovation: Lecturer's Resource Manual (Paperback)
  • Strategic Innovation: Lecturer's Resource Manual (Paperback)
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Strategic Innovation: Lecturer's Resource Manual (Paperback)

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£151.00
Paperback 150 Pages / Published: 29/05/1997
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Direct observation of innovating firms in competitive action is a highly relevant way to learn about business strategy. This collection of cases provides a rich, in-depth, real-world sample of strategic innovation in action. The cases chosen illustrate a variety of innovative possibilities in different sectors.

Publisher: Cengage Learning EMEA
ISBN: 9781861521514
Number of pages: 150
Weight: 290 g
Dimensions: 287 x 200 x 10 mm

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