Software that sells: A Practical Guide to Developing and Marketing Your Software Project (Paperback)
  • Software that sells: A Practical Guide to Developing and Marketing Your Software Project (Paperback)
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Software that sells: A Practical Guide to Developing and Marketing Your Software Project (Paperback)

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£15.99
Paperback Published: 26/07/2005
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Written by an expert with more than 30 years of experience in every role in the IT industry, this book confronts development process problems head-on, and it tackles the critical steps that must be taken to ensure success. It dives into topics such as identifying opportunities, planning for success, building an appropriate business model, assembling a team, developing software, managing teams, and successfully marketing and selling the product. This book fills a void in the current market, and is an ideal read for all IT professionals.

Publisher: John Wiley & Sons Inc
ISBN: 9780764597831
Weight: 566 g
Dimensions: 233 x 189 x 23 mm

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