Smart Things to Know About e-Business - Smart Things to Know About (Stay Smart!) Series (Paperback)Michael J. Cunningham (author)
Paperback 276 Pages / Published: 09/01/2002
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Smart Things to Know About E--Business is the latest volume in a revolutionary series that offers a completely new learning experience for hassled business people. This book delivers an insightful introduction to the fundamentals of e--business as well as actual experiences and practical cutting edge tips from todaya s hottest gurus. Readers will benefit enormously from such clever features as "Smart Things to Say"; "Great answers to tough questions"; "Killer questions"; "Smart Voices" and "Smart people to have on your side". The business world is buzzing with breakthrough ideas about everything from e--commerce and branding to strategy, change and customers. Smart brings these ideas together to equip the next generation of e--business hotshots with the secrets of success. Michael J. Cunningham is the President and CEO of the Harvard Computing Group in Boston, Massachusetts.
Publisher: John Wiley and Sons Ltd
Number of pages: 276
Weight: 422 g
Dimensions: 208 x 175 x 17 mm
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