Your Waterstones card is changing, introducing...
TELL ME MORE
Selling Today: Partnering to Create Value, Global Edition
  • Selling Today: Partnering to Create Value, Global Edition
zoom

Selling Today: Partnering to Create Value, Global Edition

(author), (author), (author)
£58.99
Mixed media product 552 Pages / Published: 08/05/2014
  • Publisher out of stock

Currently unavailable to order

This product is currently unavailable.

  • This item has been added to your basket
For courses in Sales and Personal Selling.

Extensive, real-world applications, carefully integrated with current personal selling concepts.

Selling Today: Partnering to Create Value helps students understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of "learn by doing" materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process. As the developed nations of the world transition from a production focus to a sales-and-service focus, this cutting-edge new edition prepares students to succeed as members of a new generation of businesspeople.

For courses in Sales and Personal Selling.

Extensive, real-world applications, carefully integrated with current personal selling concepts.

Selling Today: Partnering to Create Value helps students understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of "learn by doing" materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process. As the developed nations of the world transition from a production focus to a sales-and-service focus, this cutting-edge new edition prepares students to succeed as members of a new generation of businesspeople.

Please note that the product you are purchasing does not include MyMarketingLab.

MyMarketingLab

Join over 11 million students benefiting from Pearson MyLabs.

This title can be supported by MyMarketingLab, an online homework and tutorial system designed to test and build your understanding. Would you like to use the power of MyMarketingLab to accelerate your learning? You need both an access card and a course ID to access MyMarketingLab.

These are the steps you need to take:

1. Make sure that your lecturer is already using the system

Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system.

2. Check whether an access card has been included with the book at a reduced cost

If it has, it will be on the inside back cover of the book.

3. If you have a course ID but no access code, you can benefit from MyMarketingLab at a reduced price by purchasing a pack containing a copy of the book and an access code for MyMarketingLab (ISBN:9781292060422)

4. If your lecturer is using the MyLab and you would like to purchase the product...

Go to www.MyMarketingLab.com to buy access to this interactive study programme.

For educator access, contact your Pearson representative. To find out who your Pearson representative is, visit www.pearsoned.co.uk/replocator

Publisher: Pearson Education Limited
ISBN: 9781292060170
Number of pages: 552
Weight: 1172 g
Dimensions: 276 x 217 x 21 mm
Edition: 13th edition

You may also be interested in...

Winning in Your Own Way
Added to basket
Aligning Strategy and Sales
Added to basket
Breakthrough Branding
Added to basket
Brilliant Selling
Added to basket
£12.99
Paperback
Valueselling
Added to basket
£13.85
Paperback
Strategic Brand Management
Added to basket
Fashion Merchandising
Added to basket
The Sales Acceleration Formula
Added to basket
International Marketing
Added to basket
Kapferer on Luxury
Added to basket
Experience Design
Added to basket
If You're Not First, You're Last
Added to basket
Marketing Management, Global Edition
Added to basket
Brilliant Marketing Plans
Added to basket

Reviews

Please sign in to write a review

Your review has been submitted successfully.