Visit our Christmas Gift Finder
Click & Collect from 2 Hours*
Free Delivery to UK Shops
Free UK Standard Delivery On all orders £20 and over Free Delivery to UK Shops Local shops and expert booksellers nationwide Free Click & Collect to UK shops From 2 hours of your order*
Routledge Library Editions: Consumer Behaviour - Routledge Library Editions: Consumer Behaviour (Hardback)
  • Routledge Library Editions: Consumer Behaviour - Routledge Library Editions: Consumer Behaviour (Hardback)
zoom

Routledge Library Editions: Consumer Behaviour - Routledge Library Editions: Consumer Behaviour (Hardback)

(author)
£410.00
Hardback 1308 Pages / Published: 26/11/2014
  • We can order this

Usually dispatched within 3 weeks

  • This item has been added to your basket

Blending elements from psychology, sociology, social anthropology, marketing and economics, the volumes in this set, originally published between 1936 and 1992, discuss the decision-making processes of buyers, both individually and in groups and how other factors such emotions affect buying behaviour. Many of the volumes also examine how consumer behaviour impacts on commercial marketing strategies.

Publisher: Taylor & Francis Ltd
ISBN: 9781138792760
Number of pages: 1308
Weight: 2976 g
Dimensions: 216 x 140 mm

You may also be interested in...

How Brands Grow
Added to basket
£24.99
Hardback
Selling For Dummies
Added to basket
£16.99
Paperback
Life's A Pitch
Added to basket
The 22 Immutable Laws Of Marketing
Added to basket
Ogilvy on Advertising in the Digital Age
Added to basket
Raving Fans!
Added to basket
£8.99
Paperback
Contagious
Added to basket
£9.99
Paperback
Hooked
Added to basket
£14.99
Hardback
Permission Marketing
Added to basket
£9.99
Paperback
The Sell
Added to basket
£14.99
Paperback
Do Purpose
Added to basket
£8.99
Paperback
Growth Hacker Marketing
Added to basket
Selling For Dummies
Added to basket
£12.99
Paperback
Mid-Century Ads
Added to basket
£15.00
Hardback
The Brand Gap
Added to basket
£21.99
Paperback

Please sign in to write a review

Your review has been submitted successfully.