Reverse Licensing: International Technology Transfer to the United States (Hardback)
  • Reverse Licensing: International Technology Transfer to the United States (Hardback)

Reverse Licensing: International Technology Transfer to the United States (Hardback)

£50.00
Hardback Published: 19/01/1987
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Reverse Licensing evaluates the transfer of technology to the U.S. as an alternative growth strategy for both small- and medium-sized U.S. manufacturing firms which need new and competitive technology and for foreign firms which are anxious to enter the U.S. market but lack the required resources for export and/or foreign direct investment. The first theoretical research on international technology licensing from the U.S. licensees' standpoint, this book examines reverse licensing as an alternative to reverse investment. In addition, a sample of 120 U.S. manufacturing firms which have actually utilized reverse licensing is used for empirical and statistical analysis.

Publisher: ABC-CLIO
ISBN: 9780275922580

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