Visit our Christmas Gift Finder
Click & Collect from 2 Hours*
Free Delivery to UK Shops
Free UK Standard Delivery On all orders £20 and over Free Delivery to UK Shops Local shops and expert booksellers nationwide Free Click & Collect to UK shops From 2 hours of your order*
Quick Service Restaurants, Franchising, and Multi-Unit Chain Management (Hardback)
  • Quick Service Restaurants, Franchising, and Multi-Unit Chain Management (Hardback)
zoom

Quick Service Restaurants, Franchising, and Multi-Unit Chain Management (Hardback)

(author), (author)
£115.00
Hardback 370 Pages / Published: 24/06/2002
  • We can order this

Usually dispatched within 4-6 weeks

  • This item has been added to your basket
Learn about new strategies to improve service, quality, and profitability for quick service restaurants!Quick Service Restaurants, Franchising, and Multi-Unit Chain Management examines a variety of issues pertaining to quick service restaurants. Quick-service restaurants (QSR) are the dominant sector of the foodservice industry and a one-hundred-billion-dollar industry. Since their inception in the 1920s, quick-service restaurants have become one of the cultural icons of America. This informative book contains vital information on: growth, change and strategy in the international foodservice industry food safety as an international problem and the formation of outreach committees to combat the challenges faced globally food consumption patterns and the driving forces that influence consumer food preferences the differences between mature and younger customers' expectations and experiences in QSRs, casual, and fine dining restaurants consumer attitudes toward airline food adding quick-service meals to airplane menus factors influencing parental patronage of QSRs a case study on how Billy Ingram, founder of White Castle restaurants, made the hamburger a staple on American menus

Publisher: Taylor & Francis Inc
ISBN: 9780789017048
Number of pages: 370
Weight: 771 g
Dimensions: 212 x 152 mm

You may also be interested in...

Please sign in to write a review

Your review has been submitted successfully.