Public Relations Research 2008: European and International Perspectives and Innovations (Hardback)
  • Public Relations Research 2008: European and International Perspectives and Innovations (Hardback)
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Public Relations Research 2008: European and International Perspectives and Innovations (Hardback)

(editor), (editor), (editor), (editor)
£71.00
Hardback 449 Pages / Published: 11/04/2008
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This volume is a major contribution to the trans-national debate on public relations research and communication management. It presents dominant concepts and findings from the scientific community in Germany in English language. At the same time, the compilation contains a selection of the most influential and relevant approaches from European and international researchers. Editors and contributors are renowned academics from all over the world. This books honours Guenter Bentele, one of the international spearheads of public relations research, and gives academics, students and communication managers a focussed insight into the field.

Publisher: Springer Fachmedien Wiesbaden
ISBN: 9783531156026
Number of pages: 449
Weight: 863 g
Dimensions: 244 x 170 mm
Edition: 2008 ed.


MEDIA REVIEWS
"Den Herausgebern ist es [...] gelungen, zukunftsweisende Beitrage der Kommunikationsmanagement- und PR-Forschung und deren nationale sowie internationale Vertreter in einem Band zusammenzufuhren, der konzeptionell uberzeugt und den derzeitigen nationalen und internationalen Forschungsstand einfangt." www.pr-guide.de, 19.06.2009

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