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Psychology and Modern Warfare: Idea Management in Conflict and Competition (Hardback)
  • Psychology and Modern Warfare: Idea Management in Conflict and Competition (Hardback)
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Psychology and Modern Warfare: Idea Management in Conflict and Competition (Hardback)

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£79.99
Hardback 246 Pages / Published: 18/12/2013
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Throughout history, both military and commercial entities around the world have utilized these methods, and even since the formalization of psychological operations during WW2 our methods have improved greatly, but we are still only touching the 'tip of the iceberg', so to speak, of what is truly possible.

Publisher: Palgrave Macmillan
ISBN: 9781137349613
Number of pages: 246
Weight: 4336 g
Dimensions: 216 x 140 x 18 mm


MEDIA REVIEWS

"Psychology has long been a major weapon in war. Taillard and Giscoppa investigate how simple techniques can affect our opinions, perceptions, emotions, and behaviour. There are lessons here for anyone looking to influence." - James Freedman, Creator, Magical Innovation : Psychological principles of magicians for business success

"A thought-provoking exploration into the underpinnings of how propaganda, collective motivation, and independent thought intersect. Sun Tzu's The Art of War meets How to Win Friends and Influence People." - Michelle Mann, M.Ed Mental Health Therapist

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