• Sign In
  • Help
  • My Basket0
The books you love, the emails you want
Opt in by 25 May or you'll stop hearing from us
REVIEW NOW
Process-based Strategic Planning (Hardback)
  • Process-based Strategic Planning (Hardback)
zoom

Process-based Strategic Planning (Hardback)

(author), (author), (author), (translator)
£39.99
Hardback Published: 13/06/2006
  • Not available

This product is currently unavailable.

  • This item has been added to your basket

Check Marketplace availability

A company's strategies define its future direction specifying not only target market positions for many years to come, but also the key competitive advantages both at the level of the market offers and for resources. Developing future strategies is an important and complex task which is the core issue in this book. After a short introduction to strategic planning, a heuristic process for determining future strategies is presented. This process is divided into seven steps and for each of these steps detailed recommendations for problem-solving are provided and illustrated through many concrete examples. The new edition is improved and contains new material.

Publisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
ISBN: 9783540327547
Weight: 708 g
Dimensions: 235 x 155 x 27 mm
Edition: 4th Revised edition

You may also be interested in...

How Life Imitates Chess
Added to basket
Switch
Added to basket
£9.99
Paperback
Corporate Turnaround
Added to basket
Organization Development
Added to basket
The Art of Action
Added to basket
Lords of Strategy
Added to basket
The Founder's Dilemmas
Added to basket
Strategy Safari
Added to basket
£27.99
Paperback
Scaling Up
Added to basket
£26.50
Hardback
Playing to Win
Added to basket
£22.00
Hardback
How to Think Like Sir Alex Ferguson
Added to basket
The Art of Social Media
Added to basket

Reviews

Please sign in to write a review

Your review has been submitted successfully.