Presenting Data: How to Communicate Your Message Effectively (Hardback)
  • Presenting Data: How to Communicate Your Message Effectively (Hardback)
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Presenting Data: How to Communicate Your Message Effectively (Hardback)

(author)
£21.95
Hardback 152 Pages
Published: 26/09/2014
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A clear easy-to-read guide to presenting your message using statistical data

Poor presentation of data is everywhere; basic principles are forgotten or ignored. As a result, audiences are presented with confusing tables and charts that do not make immediate sense. This book is intended to be read by all who present data in any form.

The author, a chartered statistician who has run many courses on the subject of data presentation, presents numerous examples alongside an explanation of how improvements can be made and basic principles to adopt. He advocates following four key ‘C’ words in all messages: Clear, Concise, Correct and Consistent. Following the principles in the book will lead to clearer, simpler and easier to understand messages which can then be assimilated faster. Anyone from student to researcher, journalist to policy adviser, charity worker to government statistician, will benefit from reading this book. More importantly, it will also benefit the recipients of the presented data.

‘Ed Swires-Hennessy, a recognised expert in the presentation of statistics, explains and clearly describes a set of “principles” of clear and objective statistical communication. This book should be required reading for all those who present statistics.’
Richard Laux, UK Statistics Authority

‘I think this is a fantastic book and hope everyone who presents data or statistics makes time to read it first.’
David Marder, Chief Media Adviser, Office for National Statistics, UK

‘Ed’s book makes his tried-and-tested material widely available to anyone concerned with understanding and presenting data. It is full of interesting insights, is highly practical and packed with sensible suggestions and nice ideas that you immediately want to try out.’
Dr Shirley Coleman, Principal Statistician, Industrial Statistics Research Unit, School of Mathematics and Statistics, Newcastle University, UK

Publisher: John Wiley & Sons Inc
ISBN: 9781118489598
Number of pages: 152
Weight: 390 g
Dimensions: 236 x 160 x 14 mm


MEDIA REVIEWS

�Highly recommended to a very wide audience.�  (Mathematical Association of America, 1 January 2015) �Presenting data is, of course, more than a good table or an informative graphic. The words that describe the data must also be correct, clear, concise and consistent, and the author devotes a chapter to ensuring that the expert�s hard work is not undone by commentary that is too technical or too laboured to be understood by non-expert audiences.�  (The Royal Statistical Society, 1 February 2015) �This book must be mandatory to any data analyst and statistician, and indeed anyone who presents numeric data. The word "numeric" is important, as non-numeric data are not discussed in the book.�  (ENBIS News, 10 December 2014) �The words that describe the data, and the messages it may have, must also be correct, clear, concise and consistent, and the author devotes a chapter to ensuring that the expert�s hard work is not undone by commentary that is too technical or too laboured to be understood by non-expert audiences.�  (Significance, 1 February 2014) "The book is easy to read and can be consumed in a single train journey. It is also easy to look at and the illustrations and graphics occupy as much space as the text. The author has indeed put his money where his mouth is and the graphics both illustrate his points and makes them alone. The highlight for me was in the chapter on tables where the author reduces a table containing seven columns and five rows to a two by two table which beautifully makes the point when previously it had been lost in a forest of figures... This is an excellent book and I would recommend it as essential reading to anyone who is writing a thesis or dissertation, making a presentation or writing a paper. That�s all of us." (Occupational Medicine, 15th February 2016)

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