Your Waterstones card is changing, introducing...
TELL ME MORE
Predictive Analytics: Microsoft Excel (Paperback)
  • Predictive Analytics: Microsoft Excel (Paperback)
zoom

Predictive Analytics: Microsoft Excel (Paperback)

(author)
£29.99
Paperback 304 Pages / Published: 09/08/2012
  • Not available

This product is currently unavailable.

  • This item has been added to your basket

Excel predictive analytics for serious data crunchers!

The movie Moneyball made predictive analytics famous: Now you can apply the same techniques to help your business win. You don't need multimillion-dollar software: All the tools you need are available in Microsoft Excel, and all the knowledge and skills are right here, in this book!

Microsoft Excel MVP Conrad Carlberg shows you how to use Excel predictive analytics to solve real-world problems in areas ranging from sales and marketing to operations. Carlberg offers unprecedented insight into building powerful, credible, and reliable forecasts, showing how to gain deep insights from Excel that would be difficult to uncover with costly tools such as SAS or SPSS.

You'll get an extensive collection of downloadable Excel workbooks you can easily adapt to your own unique requirements, plus VBA code-much of it open-source-to streamline several of this book's most complex techniques.

Step by step, you'll build on Excel skills you already have, learning advanced techniques that can help you increase revenue, reduce costs, and improve productivity. By mastering predictive analytics, you'll gain a powerful competitive advantage for your company and yourself.

* Learn both the "how" and "why" of using data to make better tactical decisions

* Choose the right analytics technique for each problem

* Use Excel to capture live real-time data from diverse sources, including third-party websites

* Use logistic regression to predict behaviors such as "will buy" versus "won't buy"

* Distinguish random data bounces from real, fundamental changes

* Forecast time series with smoothing and regression

* Construct more accurate predictions by using Solver to find maximum likelihood estimates

* Manage huge numbers of variables and enormous datasets with principal components analysis and Varimax factor rotation

* Apply ARIMA (Box-Jenkins) techniques to build better forecasts and understand their meaning

Publisher: Pearson Education (US)
ISBN: 9780789749413
Number of pages: 304
Weight: 512 g
Dimensions: 233 x 179 x 16 mm

You may also be interested in...

Passing your ITIL foundation exam
Added to basket
FT Guide to Business Numeracy
Added to basket
Key element guide suite
Added to basket
Interest Rate Modeling. Volume 3
Added to basket
The Economist Numbers Guide 6th Edition
Added to basket
Business Analysis Techniques
Added to basket
Information Systems for Managers
Added to basket
Principles of Data Management
Added to basket
Agile IT Organization Design
Added to basket
Managing IT Outsourcing, Second Edition
Added to basket
Scrum For Dummies
Added to basket
£21.99
Paperback
Quantitative Methods
Added to basket

Reviews

Please sign in to write a review

Your review has been submitted successfully.