PR Today offers a fresh, lively and realistic perspective on its subject, based on the authors' rare combination of international top-level experience, insider knowledge and years of teaching and writing about PR. It will be invaluable for students taking public relations at undergraduate and postgraduate levels and essential reading for those seeking to start a career in this dynamic, fast-growing profession.
Publisher: Palgrave Macmillan
Number of pages: 320
Weight: 618 g
Dimensions: 177 x 177 x 18 mm
Edition: 2nd ed. 2015
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