Planung Des Persoenlichen Vertriebs Im Pharmamarketing - Kreatives Management 7 (Paperback)
  • Planung Des Persoenlichen Vertriebs Im Pharmamarketing - Kreatives Management 7 (Paperback)
zoom

Planung Des Persoenlichen Vertriebs Im Pharmamarketing - Kreatives Management 7 (Paperback)

(author)
£44.95
Paperback 191 Pages / Published: 01/05/1995
  • Publisher out of stock

Currently unavailable to order

This product is currently unavailable.

  • This item has been added to your basket
Die Kommunikation, insbesondere der personliche Vertrieb nehmen neben dem Produkt eine uberragende Rolle im Marketing-Mix der Pharmaindustrie ein. Die vorliegende Arbeit untersucht die wichtigsten derzeit genutzten Methoden zur Planung des personlichen Vertriebs und stellt einen neuen praktischen Ansatz vor. Dieser hilft, die Komplexitat des Ursache-Wirkungszusammenhangs bei der Vertriebsmittelplanung deutlich zu reduzieren."

Publisher: Verlag Peter Lang
ISBN: 9783906753126
Number of pages: 191
Weight: 280 g

You may also be interested in...

Truth, Lies, and Advertising
Added to basket
The Copywriter's Toolkit
Added to basket
Key Person of Influence
Added to basket
The Adweek Copywriting Handbook
Added to basket
The Copywriter's Handbook
Added to basket
Enamel Advertising Signs
Added to basket
A Technique for Producing Ideas
Added to basket
Ogilvy on Advertising
Added to basket
Hegarty on Creativity
Added to basket
Wally Olins. Brand New.
Added to basket
100 Ideas that Changed Advertising
Added to basket
Positioning: The Battle for Your Mind
Added to basket
The Anatomy of Humbug
Added to basket

Please sign in to write a review

Your review has been submitted successfully.