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Pink and Blue: Telling the Boys from the Girls in America (Hardback)
  • Pink and Blue: Telling the Boys from the Girls in America (Hardback)
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Pink and Blue: Telling the Boys from the Girls in America (Hardback)

(author)
£19.99
Hardback 192 Pages / Published: 06/02/2012
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Jo B. Paoletti's journey through the history of children's clothing began when she posed the question, "When did we start dressing girls in pink and boys in blue?" To uncover the answer, she looks at advertising, catalogs, dolls, baby books, mommy blogs and discussion forums, and other popular media to examine the surprising shifts in attitudes toward color as a mark of gender in American children's clothing. She chronicles the decline of the white dress for both boys and girls, the introduction of rompers in the early 20th century, the gendering of pink and blue, the resurgence of unisex fashions, and the origins of today's highly gender-specific baby and toddler clothing.

Publisher: Indiana University Press
ISBN: 9780253001177
Number of pages: 192
Weight: 454 g
Dimensions: 229 x 152 x 20 mm


MEDIA REVIEWS
Recommended for: Those interested in the history of fashion, gender studies, and gender politics. * forbookssake.net *
This is a fascinating piece of American social history, perhaps raising more questions than it answers. It is of potential interest to students and professionals in fields ranging from child development to gender studies to fashion to marketing, as well as to new and prospective parents. * Library Journal *
A terrific new book...if you're getting flack from someone for dressing your boy in pink or your girl in blue...hit them with a copy of Paoletti's book. When they come to, maybe they'll read it and leave you alone. * CafeMom *
Pink and Blue is meticulously researched, with references to paper dolls, old retail catalogs and the arcane field of material culture studies. Her findings are fascinating. * PopMatters *
Ms. Paoletti has managed to cram a wealth of information in a relatively fluid narrative that scholars will undoubtedly quote and casual readers will enjoy as an engrossing cultural history of parenthood, as well as childhood. * Worn Through *
The author is skilled in writing to a wide audience. * Journal of Family and Consumer Sciences *
In Pink and Blue, Paoletti presents an interesting portrayal of an important gendered
system-a historical perspective that psychologists might otherwise underestimate and
undervalue. * PsycCritiques *

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