Persuading People: Expert Solutions to Everyday Challenges - Pocket Mentor (Paperback)
  • Persuading People: Expert Solutions to Everyday Challenges - Pocket Mentor (Paperback)

Persuading People: Expert Solutions to Everyday Challenges - Pocket Mentor (Paperback)

£6.99
Paperback Published: 01/04/2008
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Persuasive people generate real value for their companies by turning ideas into action. But persuasion isn't easy: It takes practice, patience, and psychological savvy. That's where this new volume comes in--by enabling you to: * Build your credibility * Adapt your pitch to your audience * Win your listeners' minds and hearts * Overcome resistance to your proposals * Leverage the forces that move people to embrace new ideas

Publisher: Harvard Business Review Press
ISBN: 9781422122730

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