No Rules Rules: Netflix and the Culture of Reinvention (Hardback)
  • No Rules Rules: Netflix and the Culture of Reinvention (Hardback)

No Rules Rules: Netflix and the Culture of Reinvention (Hardback)

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Hardback 320 Pages
Published: 08/09/2020
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Shortlisted for the Financial Times and McKinsey Business Book of the Year Award 2020

It's time to do things differently. Trust your team. Be radically honest. And never, ever try to please your boss.

These are some of the ground rules if you work at Netflix. They are part of a unique cultural experiment that explains how the company has transformed itself at lightning speed from a DVD mail order service into a streaming superpower - with 190 million fervent subscribers and a market capitalisation that rivals the likes of Disney.

Finally Reed Hastings, Netflix Chairman and CEO, is sharing the secrets that have revolutionised the entertainment and tech industries. With INSEAD business school professor Erin Meyer, he will explore his leadership philosophy - which begins by rejecting the accepted beliefs under which most companies operate - and how it plays out in practice at Netflix.

From unlimited holidays to abolishing approvals, Netflix offers a fundamentally different way to run any organisation, one far more in tune with an ever-changing fast-paced world. For anyone interested in creativity, productivity and innovation, the Netflix culture is something close to a holy grail. This book will make it, and its creator, fully accessible for the first time.

Publisher: Ebury Publishing
ISBN: 9780753553633
Number of pages: 320
Weight: 536 g
Dimensions: 240 x 162 x 31 mm


Reed Hastings learned early what it takes to build an enduring great company. Here in No Rules Rules, he and Erin Meyer teach the culture that propelled Netflix into one of the most distinctive and impactful companies on the planet. Packed with vivid specifics, they illustrate how Hastings melded a spicy concoction into a framework of freedom and responsibility. Well-written and fast-paced, timeless and timely, inspired and practical, smart and wise - read it and learn the Netflix secret sauce from the master himself! - Jim Collins, author of Good to Great, co-author of Built to Last and Beyond Entrepreneurship

I had the privilege of learning from Reed personally and studying the Netflix culture. The insights in this book are invaluable to anyone trying to create and sustain organisational culture - Satya Nadella, CEO of Microsoft

As the information age shrinks product cycles and compresses time frames, the most important business question of our era is “how do we keep innovating?” In this breakthrough book, Reed Hastings and Erin Meyer provide the answer. They lay out a proven, systematic methodology for building, maintaining and enhancing a highly innovative global culture. It is an amazing piece of work. Bravo! - Ben Horowitz, author of The Hard Thing About Hard Things

Aspiring tech moguls should flock to Hastings and Meyer’s energetic and fascinating account. - Publishers Weekly

Highly recommended for leaders eager to build innovative, fast, and flexible teams. - Library Journal

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“A great book that should be read by everyone who has a job as it is a goldmine of information on what is possible.”

I have enjoyed reading this book and have to confess that I have done so with one eye closed because I was scared at the prospect of discovering yet more practices that are absent from so many other companies.

I come... More

Hardback edition
Helpful? Upvote 23

“A behind the scenes view”

An interesting account of how Netflix developed from a mail order DVD company to a world dominating streaming service who now makes shows and films too. It credits its success on employing only the best who it rewards... More

Hardback edition
Helpful? Upvote 21

“Brilliant, business, organisation”

Talk about turn organisational culture on its head. How it works, why it works. Building in cultural and international differences. Why Netflix works. So different to organisations norms but brilliant. Read it and learn. More

Hardback edition
Helpful? Upvote 20

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