MULTINATIONAL INVESTMENT IN MODERN EUROPE: Strategic Interaction in the Integrated Community - New Horizons in International Business series (Hardback)

Multinational Investment in Modern Europe addresses the theoretical explanations for increased multinational investment and activity comparing Europe, Japan and America. It then focuses upon the consequences of cross-investment and strategic interaction between multinationals operating within the EC, paying particular attention to the impact on the competitiveness and technological capacity of selected countries and firms. It is suggested that the restructuring of the European networks of multinationals is affecting the geographical division of labour between EC countries. In conclusion, it examines patterns of national specialization by trade within the EC and changing business-government relationships. Containing new work by an international group of leading economists, this stimulating and instructive book will be invaluable to all those interested in multinational investment and the future of the European economies after the completion of the single market.